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Advertising procedure Otto Kleppner

By: Otto KleppnerMaterial type: Text

TextPublication details: Englewood Cliffs, N.J. Prentice-Hall 1979Edition: 7thISBN: 9780130181190DDC classification: 659.1

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
BOOK	IACT PJ Library	659.1 (Browse shelf (Opens below))	Available		IACT1446

Total holds: 0

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Previous	659.1 Psychological processes and advertising effects: theory, research and application	659.1 Successful advertising research methods	659.1 The making of effective advertising	659.1 Advertising procedure	659.1 Advertising today	659.1 Long Xi Award Book	659.1 Advertising age: the principles of advertising at work	Next

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