The executive's guide to enterprise social media strategy [electronic resource] : how social networks are radically transforming your business / David B. Thomas, Mike Barlow.

By: Thomas, David B, 1952-Contributor(s): Barlow, Mike | ProQuest (Firm)Material type: TextTextSeries: Wiley and SAS business seriesPublication details: Hoboken, N.J. : John Wiley & Sons, 2010Description: xix, 204 pSubject(s): Business enterprises -- Computer networks | Strategic planning -- Computer networks | Social media -- Economic aspects | Online social networks -- Economic aspectsGenre/Form: Electronic books.DDC classification: 006.7068/4 LOC classification: HD30.37 | .T49 2010Online resources: Click to View
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Includes index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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