The librarian as information consultant [electronic resource] : transforming reference for the Information Age / Sarah Anne Murphy.

By: Murphy, Sarah AnneContributor(s): ProQuest (Firm)Material type: TextTextPublication details: Chicago : American Library Association, 2011Description: xi, 106 p. : illISBN: 9780838992753 (electronic bk.)Subject(s): Reference services (Libraries) -- Forecasting | Reference services (Libraries) -- Management | Information consultants | Reference librarians -- Effect of technological innovations onGenre/Form: Electronic books.DDC classification: 025.5/2 LOC classification: Z711 | .M87 2011Online resources: Click to View
Contents:
The library and information consultant -- Strategies for building and maintaining consumer relationships -- Marketing the library and information consultant's services : creating a sophisticated brand -- The business of consulting : managing employee service roles and consumer demand -- Developing the infrastructure and culture for continuous quality improvement.
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Includes bibliographical references and index.

The library and information consultant -- Strategies for building and maintaining consumer relationships -- Marketing the library and information consultant's services : creating a sophisticated brand -- The business of consulting : managing employee service roles and consumer demand -- Developing the infrastructure and culture for continuous quality improvement.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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