Review of marketing research. Volume 7 [electronic resource] / edited by Naresh K. Malhotra.

Contributor(s): Malhotra, Naresh K | ProQuest (Firm)Material type: TextTextSeries: Review of marketing research ; v. 7Publication details: Bingley, UK : Emerald, 2010Edition: 1st edDescription: xxviii, 302 p. : illSubject(s): Marketing research | Research, IndustrialGenre/Form: Electronic books.LOC classification: HF5415.2 | .R487 2010Online resources: Click to View
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Includes bibliographical references.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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