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Brands: the logos of the global economy

By: Celia LuryMaterial type: Text

TextPublication details: New York Routledge 2004Edition: 4thISBN: 9780415251839DDC classification: 658.82

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
BOOK	IACT PJ Library	658.82 (Browse shelf (Opens below))	Available		IACT0624

Total holds: 0

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Previous	658.82 Advertising, promotion, and supplemental aspects of integrated marketing communications	658.82 Warp-speed branding: the impact of technology on marketing	658.82 Marketing aesthetics: the strategic management of brands, identity, and image	658.82 Brands: the logos of the global economy	658.82 Branded?	658.82 Branding: a practical guide to planning, organizing and strategy	658.82 Warp-speed branding: the impact of technology on marketing	Next

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