Advertising and promotion: an integrated marketing communications perspective George E. Belch

By: George E. BelchMaterial type: TextTextPublication details: Boston, Mass. Irwin/McGraw-Hill 1998Edition: 4thISBN: 9780256218992DDC classification: 659.1
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Item type Current library Call number Status Date due Barcode Item holds
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PJ Library
659.1 (Browse shelf (Opens below)) Available IACT0265
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