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Advertising & markets: a collection of seminal papers J.C. Luik (ed.)

By: J.C. Luik (ed.)Material type: Text

TextPublication details: Henley-on-Thames NTC Publications 1996Edition: 1stISBN: 9781899314539DDC classification: 659.1

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
BOOK	IACT PJ Library	659.1 (Browse shelf (Opens below))	Available		IACT0200

Total holds: 0

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Previous	659 Malaysian Media Awards 2013	659.1 Exemplary Malaysian public relations cases	659.1 The practice of advertising	659.1 Advertising & markets: a collection of seminal papers	659.1 Entrepreneur magazine: successful advertising for small business	659.1 International advertising: communicating across cultures	659.1 The omnipowerful brand: America’s #1 brand specialist shares his secrets for catapulting your brand to marketing stardom	Next

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