Google Analytics [electronic resource] / Jerri Ledford, Joe Teixeira and Mary E. Tyler.

By: Ledford, Jerri LContributor(s): Teixeira, Joe | Tyler, Mary E, 1970- | ProQuest (Firm)Material type: TextTextPublication details: Indianapolis, Ind. : Wiley Pub., Inc., 2010Edition: 3rd edDescription: xxvii, 404 p. : illISBN: 9780470874004 (electronic bk.)Subject(s): Google Analytics | Internet searching -- Statistical services | Web usage mining -- Computer programs | Internet users -- Statistics -- Data processingGenre/Form: Electronic books.LOC classification: TK5105.885.G66 | L43 2010Online resources: Click to View
Contents:
pt. 1. Getting started with Google Analytics -- pt. 2. Analytics and site statistics : concepts and methods -- pt. 3. Advanced implementation -- pt. 4. The reports.
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Includes index.

pt. 1. Getting started with Google Analytics -- pt. 2. Analytics and site statistics : concepts and methods -- pt. 3. Advanced implementation -- pt. 4. The reports.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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