Review of marketing research. Volume 6 [electronic resource] / Naresh K. Malhotra, editor.
Material type: TextSeries: Review of marketing researchPublication details: Armonk, N.Y. : M.E. Sharpe, c2010Description: xxiii, 190 p. : illSubject(s): Marketing research | ResearchGenre/Form: Electronic books.LOC classification: HF5415.2 | .R486 2010Online resources: Click to ViewNo physical items for this record
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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