Principles of marketing / Yusniza Kamarulzaman & Nor Khalidah Abu
Material type: TextPublication details: Shah Alam, Selangor: Oxford University Press, c2013Edition: 2nd edDescription: 297p. : col. ill. ; 29 cmISBN: 0131212761 (pbk.); 0131018612; 9789676590510Subject(s): MarketingDDC classification: 658.8 YUS LOC classification: HF5415 | .Y4847 2013Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
BOOK | BAC PJ Library | 658.8 YUS (Browse shelf (Opens below)) | Checked out | 05/23/2024 | 006361 |
Total holds: 0
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658.8 SCH Building a chain of customers | 658.8 STE Marketing Ideas For The Small Business | 658.8 YUS Marketing management / | 658.8 YUS Principles of marketing / | 658.8002373 SOL Marketing : real people, real choices / | 658.802 HOO Competitive Positioning The Key To Market Success | 658.802 KOT Marketing management : an Asian perspective / |
Includes bibliographical references and indexes.
English.
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