Review of marketing research. Volume 4 [electronic resource] / edited by Naresh K. Malhotra.

Contributor(s): Malhotra, Naresh K | ProQuest (Firm)Material type: TextTextSeries: Review of marketing research ; 4Publication details: Armonk, N.Y. : London : M.E. Sharpe ; Eurospan [distributor], 2008Description: xix, 202 p. : illSubject(s): Marketing research | MarketingGenre/Form: Electronic books.LOC classification: HF5415.2 | .R484 2008Online resources: Click to View
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Includes bibliographical references.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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