Library management and marketing in a multicultural world [electronic resource] : Proceedings of the 2006 IFLA Management and Marketing Section's Conference , Shanghai, 16-17 August, 2006 / edited by James L. Mullins.

By: International Federation of Library Associations and Institutions. Management and Marketing Section Conference (2006 : Shanghai, China)Contributor(s): Mullins, James L, 1949- | International Federation of Library Associations and Institutions. Management and Marketing Section | ProQuest (Firm)Material type: TextTextSeries: IFLA publications ; 125.Publication details: Munchen : K.G. Saur, 2007Description: xvi, 366 p. : illSubject(s): Library administration -- Congresses | Libraries -- Marketing -- CongressesGenre/Form: Electronic books.LOC classification: Z678 | .I45 2006Online resources: Click to View
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Includes bibliographical references.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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