INTERNATIONAL BUSINESS : THE CHALLENGES OF GLOBALIZATION / John J Wild; Kenneth L Wild; Jerry C Y Han

By: John WildContributor(s): Han, Jerry C. YMaterial type: TextTextPublication details: Upper Saddle River, N.J : Pearson Prentice Hall, 2006Edition: 3rd edDescription: 500 p : ill. ; 28 cmISBN: 9780131276765 DDC classification: 658.049
Contents:
I. GLOBAL BUSINESS ENVIRONMENT. 1. Globalization. II. NATIONAL BUSINESS ENVIRONMENTS. 2. Cross-Cultural Business. 3. Politics and Law in Business. 4. Economic Systems and Development. III. INTERNATIONAL TRADE AND INVESTMENT. 5. International Trade. 6. Business-Government Trade Relations. 7. Foreign Direct Investment. 8. Regional Economic Integration. IV. THE INTERNATIONAL FINANCIAL SYSTEM. 9. International Financial Markets. 10. International Monetary System. V. INTERNATIONAL BUSINESS MANAGEMENT. 11. International Strategy and Organization. 12. Analyzing International Opportunities. 13. Selecting and Managing Entry Modes. 14. Developing and Marketing Products. 15. Managing International Operations. 16. Hiring and Managing Employees. Notes, Sources, and Credits. Glossary. Name/Company Index. Subject Index.
Summary: Aiming to integrate culture early and enable students to grasp difficult conceptual material, this text includes numerous diverse examples of the intersection of business and culture.
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Item type Current library Call number Status Date due Barcode Item holds
BOOK BOOK BAC
PJ Library 		658.049 WIL (Browse shelf (Opens below)) Available 3201032
Total holds: 0

I. GLOBAL BUSINESS ENVIRONMENT. 1. Globalization. II. NATIONAL BUSINESS ENVIRONMENTS. 2. Cross-Cultural Business. 3. Politics and Law in Business. 4. Economic Systems and Development. III. INTERNATIONAL TRADE AND INVESTMENT. 5. International Trade. 6. Business-Government Trade Relations. 7. Foreign Direct Investment. 8. Regional Economic Integration. IV. THE INTERNATIONAL FINANCIAL SYSTEM. 9. International Financial Markets. 10. International Monetary System. V. INTERNATIONAL BUSINESS MANAGEMENT. 11. International Strategy and Organization. 12. Analyzing International Opportunities. 13. Selecting and Managing Entry Modes. 14. Developing and Marketing Products. 15. Managing International Operations. 16. Hiring and Managing Employees. Notes, Sources, and Credits. Glossary. Name/Company Index. Subject Index.

Aiming to integrate culture early and enable students to grasp difficult conceptual material, this text includes numerous diverse examples of the intersection of business and culture.

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