Angewandte Marketinganalyse : Praxisbezogene Konzepte und Methoden zur betrieblichen Entscheidungsunterstutzung / Guido Grunwald, Bernd Hempelmann.
Material type: TextPublisher: Berlin, [Germany] ; Boston, [Massachusetts] : De Gruyter Oldenbourg, 2017Copyright date: 2017Description: 1 online resource (448 pages) : illustrationsContent type: text Media type: computer Carrier type: online resourceISBN: 9783110439892; 9783110439908Subject(s): Marketingt -- Germany -- ManagementGenre/Form: Electronic books.Additional physical formats: Print version:: Angewandte Marketinganalyse : Praxisbezogene Konzepte und Methoden zur betrieblichen Entscheidungsunterstutzung.DDC classification: 658.8 LOC classification: HF5415.13 | .G786 2017Online resources: Click to ViewIncludes bibliographical references and index.
Description based on online resource; title from PDF title page (ebrary, viewed February 24, 2017).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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