From Little's law to marketing science : essays in honor of John D.C. Little / John R. Hauser and Glen L. Urban, eds.

Contributor(s): Hauser, John R [editor.] | Little, John D. C [honouree.] | Urban, Glen L [editor.]Material type: TextTextPublisher: Cambridge, Massachusetts : MIT Press, [2015]Description: 1 online resource (497 pages) : illustrations, portraitsContent type: text Media type: computer Carrier type: online resourceISBN: 9780262331500Subject(s): Little, John D. C | Marketing -- ManagementGenre/Form: Electronic books.Additional physical formats: Print version:: From Little's law to marketing science : essays in honor of John D.C. Little.DDC classification: 658.8 LOC classification: HF5415.13 | .F76 2015Online resources: Click to View
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Includes bibliographical references and index.

Description based on print version record.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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