Predictive analytics : the power to predict who will click, buy, lie, or die / Eric Siegel.

By: Siegel, Eric, 1968- [author.]Material type: TextTextPublisher: Hoboken, New Jersey : Wiley, 2016Copyright date: 2016Description: 1 online resource (338 pages) : illustrationsContent type: text Media type: computer Carrier type: online resourceISBN: 9781119153658; 9781119145684Subject(s): Social sciences -- Forecasting | Prediction (Psychology) | Economic forecasting | Social prediction | Human behaviorGenre/Form: Electronic books.Additional physical formats: Print version:: Predictive analytics : the power to predict who will click, buy, lie, or die.DDC classification: 303.49 LOC classification: H61.4 | .S544 2016Online resources: Click to View
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"Revised and updated."

Includes index.

Description based on print version record.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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