The daily you [electronic resource] : how the new advertising industry is defining your identity and your worth / Joseph Turow.

By: Turow, JosephContributor(s): ProQuest (Firm)Material type: TextTextPublication details: New Haven : Yale University Press, c2011Description: xi, 234 pSubject(s): Consumer profiling | Marketing -- Technological innovations | Customer services -- Technological innovations | AdvertisingGenre/Form: Electronic books.DDC classification: 659.1 LOC classification: HF5415.32 | .T945 2011Online resources: Click to View
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Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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