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Marketing management in Australasia [electronic resource] / guest editor, Aron O'Cass.

Contributor(s): O'Cass, Aron | ProQuest (Firm)Material type: Text

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TextSeries: European journal of marketing ; v.37, no. 3/4Publication details: Bradford, England : Emerald Group Publishing, c2003Description: 282 pSubject(s): Industrial management | Marketing -- AustralasiaGenre/Form: Electronic books.LOC classification: HF5415.12.A87 | M37 2003Online resources: Click to View

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Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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