Business marketing in the decade ahead [electronic resource] : the key challenges we face / Guest editor Michael K. Rich.

Contributor(s): Rich, Michael K | ProQuest (Firm)Material type: TextTextSeries: Journal of business & industrial marketing ; v. 17, no. 2/3.Publication details: Bradford, England : Emerald Group Publishing, c2002Description: 136 pSubject(s): Industrial marketing | MarketingGenre/Form: Electronic books.LOC classification: HF5415.1263 | .B87 2002Online resources: Click to View
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Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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