Intellectual property strategy [electronic resource] / John Palfrey.

By: Palfrey, John G. (John Gorham), 1972-Contributor(s): ProQuest (Firm)Material type: TextTextSeries: MIT Press essential knowledge seriesPublication details: Cambridge, Mass. : MIT Press, c2012Description: 1 v. (various pagings)ISBN: 9780262302890 (electronic bk.)Subject(s): Intellectual property -- ManagementGenre/Form: Electronic books.DDC classification: 658.15/2 LOC classification: HD53 | .P35 2012Online resources: Click to View
Contents:
Executive summary -- Why intellectual property matters -- Recommendation #1: treat intellectual property as a core asset class -- Recommendation #2: benefit from the intellectual property of others legally -- Recommendation #3: create freedom of action through intellectual property -- Recommendation #4: establish a flexible intellectual property strategy -- The special case of the non-profit -- Future outlook -- Afterword: what the author really thinks.
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Includes bibliographical references and index.

Executive summary -- Why intellectual property matters -- Recommendation #1: treat intellectual property as a core asset class -- Recommendation #2: benefit from the intellectual property of others legally -- Recommendation #3: create freedom of action through intellectual property -- Recommendation #4: establish a flexible intellectual property strategy -- The special case of the non-profit -- Future outlook -- Afterword: what the author really thinks.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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