Principles of marketing [electronic resource] / S.A. Sherlekar, K. Nirmala Prasad, S.J. Salvadore Victor.

By: Sherlekar, S. AContributor(s): Prasad, K. Nirmala | Victor, S. J. Salvadore | ProQuest (Firm)Material type: TextTextPublication details: Mumbai [India] : Himalaya Pub. House, 2010Edition: Rev. edDescription: 351 p. : illSubject(s): MarketingGenre/Form: Electronic books.LOC classification: HF5415 | .S54 2010Online resources: Click to View
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Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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