Cross-cultural and cross-national consumer research : psychology, behavior, and beyond / guest editors, Dr. Nina Michaelidou [and three others].

Contributor(s): Michaelidou, Nina [editor.]Material type: TextTextSeries: International Marketing Review ; Volume 32, Number 3/4Publisher: [Bradford, England] : Emerald, 2015Copyright date: 2015Description: 1 online resource (215 pages) : illustrations, tablesContent type: text Media type: computer Carrier type: online resourceISBN: 9781785602436Subject(s): Consumers | Consumption (Economics) -- Mathematical models | MarketingGenre/Form: Electronic books.Additional physical formats: Print version:: Cross-cultural and cross-national consumer research : psychology, behavior, and beyond.DDC classification: 640.73 LOC classification: HC79.C6 | .C767 2015Online resources: Click to View
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Incluces bibliographical references at the end of each chapters.

Description based on online resource; title from PDF cover (ebrary, viewed June 23, 2015).

Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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