The lean entrepreneur (Record no. 76285)

MARC details
000 -LEADER
fixed length control field 03706nam a2200397 a 4500
001 - CONTROL NUMBER
control field EBC875858
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240120133337.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s2013 njua s 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
Canceled/invalid LC control number 2012035450
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781118295342 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118334089 (electronic bk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC875858
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL875858
035 ## - SYSTEM CONTROL NUMBER
System control number (CaPaEBR)ebr10650972
035 ## - SYSTEM CONTROL NUMBER
System control number (CaONFJC)MIL430621
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)826481522
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HB615
Item number .C6495 2013
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4/21
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cooper, Brant.
245 14 - TITLE STATEMENT
Title The lean entrepreneur
Medium [electronic resource] :
Remainder of title how visionaries create products, innovate with new ventures, and disrupt markets /
Statement of responsibility, etc. Brant Cooper, Patrick Vlaskovits.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. 2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 256 p. :
Other physical details col. ill.
500 ## - GENERAL NOTE
General note Includes index.
520 ## - SUMMARY, ETC.
Summary, etc. "Advice for entrepreneurs looking to build a business people actually want to invest inDesigned to reduce waste by testing the market for a product early and often, the concept of the lean startup has been embraced around the world, and successful entrepreneurs and authors Brant Cooper and Patrick Vlaskovits join the conversation with their own personal experiences. The Lean Entrepreneur is designed to make lean startup and customer development principles immediately actionable no matter what the industry, size, or stage.This must-read book presents a lexicon of concepts and a universally applicable road map to success, as well as illustrative examples of innovative approaches to industry-specific disruption ranging from technology startups to consumer packaged goods to music to investment and finance. Providing a step-by-step approach to best practices, and giving readers a business model analysis guide, the book is rich in cases studies, illustrative graphics, worksheets, and exercises for a truly immersive guide to starting or improving a company. Invaluable reading for all readers in all businesses, the book teaches entrepreneurs how to approach risk head-on and test market ideas immediately, foster stronger customer relations, test different business model risks, and create a customer funnel based on buyers' process in order to eliminate unnecessary time and effort.A lean entrepreneur has already bought into lean startup, customer development, design thinking, and other iterative, customer-centric methods of product development. The lean entrepreneur wants to know how to apply these to their business. In other words: how to get started tomorrow. This book shows the way. Expands on the core ideas of the "Lean Startup" concept, adding the use of powerful, low-cost analytics to the mix Explains how earlier, more frequent market research can save a business time and money Incorporates cases studies, graphics, worksheets, and exercises to help readers better understand the key concepts expounded in the text Packed with information that can help business at all levels of development--from initial ideas to established companies looking to innovate--The Lean Entrepreneur is the field guide for creating innovative businesses"--
Assigning source Provided by publisher.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Entrepreneurship.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Success in business.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Vlaskovits, Patrick.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ProQuest (Firm)
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=875858">https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=875858</a>
Public note Click to View

No items available.