The principles of Islamic marketing (Record no. 65891)

MARC details
000 -LEADER
fixed length control field 01776nam a2200397 a 4500
001 - CONTROL NUMBER
control field EBC714096
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240120132602.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101220s2011 vtu s 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
Canceled/invalid LC control number 2010052247
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9780566089220 (hardback : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781409428947 (electronic bk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC714096
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL714096
035 ## - SYSTEM CONTROL NUMBER
System control number (CaPaEBR)ebr10477034
035 ## - SYSTEM CONTROL NUMBER
System control number (CaONFJC)MIL312909
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)735597092
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
043 ## - GEOGRAPHIC AREA CODE
Geographic area code f------
-- a------
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5475.I74
Item number A47 2011
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.80088/297
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Alserhan, Baker Ahmad.
245 14 - TITLE STATEMENT
Title The principles of Islamic marketing
Medium [electronic resource] /
Statement of responsibility, etc. Baker Ahmad Alserhan.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Burlington, Vt. :
Name of publisher, distributor, etc. Gower,
Date of publication, distribution, etc. c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 204 p.
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Understanding Islamic marketing -- Islamic business ideals -- Markets and marketing in Islam -- The Islamic marketing mix -- The Islamic product -- The Islamic pricing practices -- Islamic promotions -- Islamic logistics (Halal logistics) -- Issues in Islamic marketing -- The Muslim consumer -- Islamic branding 1 : concepts and background -- Islamic branding 2 : brands as deeds -- Islamic hospitality.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Markets
Geographic subdivision Islamic countries.
651 #0 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name Islamic countries
General subdivision Commerce.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ProQuest (Firm)
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=714096">https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=714096</a>
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