Advertising worldwide: (Record no. 5541)

MARC details
000 -LEADER
fixed length control field 00392nam a2200121Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230817s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780132885980
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number 448
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Marieke De Mooij
245 #0 - TITLE STATEMENT
Title Advertising worldwide:
Remainder of title concepts, theories, and practice of international, multinational, and global advertising
250 ## - EDITION STATEMENT
Edition statement 2nd.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 1994
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        IACT IACT PJ Library 08/17/2023 659.1 IACT0448 08/17/2023 08/17/2023 BOOK