Advertising communications & promotion management (Record no. 5306)
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000 -LEADER | |
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fixed length control field | 00345nam a2200121Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 230817s9999||||xx |||||||||||||| ||und|| |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780071155144 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
Item number | 213 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | John R. Rossiter |
245 #0 - TITLE STATEMENT | |
Title | Advertising communications & promotion management |
Statement of responsibility, etc. | John R. Rossiter |
250 ## - EDITION STATEMENT | |
Edition statement | 4th. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | London |
Name of publisher, distributor, etc. | McGraw-Hill |
Date of publication, distribution, etc. | 1997 |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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IACT | IACT | PJ Library | 08/17/2023 | 659.1 | IACT0213 | 08/17/2023 | 08/17/2023 | BOOK |