The marketing strategy desktop guide (Record no. 33465)

MARC details
000 -LEADER
fixed length control field 01257nam a2200373Ia 4500
001 - CONTROL NUMBER
control field EBC328652
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240120130518.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070815s2007 enka s 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 1854184903 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781854184900 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781854184917
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC328652
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL328652
035 ## - SYSTEM CONTROL NUMBER
System control number (CaPaEBR)ebr10210849
035 ## - SYSTEM CONTROL NUMBER
System control number (CaONFJC)MIL120527
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)194452246
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .P322 2007
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Paley, Norton.
245 14 - TITLE STATEMENT
Title The marketing strategy desktop guide
Medium [electronic resource] /
Statement of responsibility, etc. Norton Paley.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Thorogood,
Date of publication, distribution, etc. c2007.
300 ## - PHYSICAL DESCRIPTION
Extent 252 p. :
Other physical details ill.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Planning.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ProQuest (Firm)
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=328652">https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=328652</a>
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