Mastering marketing (Record no. 31015)

MARC details
000 -LEADER
fixed length control field 01357nam a2200373Ia 4500
001 - CONTROL NUMBER
control field EBC308995
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240120130356.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000329s2006 enka s 000 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
Canceled/invalid LC control number 00302914
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 1854183230
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 1854181181
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 1854181238 (trade ed.)
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC308995
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL308995
035 ## - SYSTEM CONTROL NUMBER
System control number (CaPaEBR)ebr10141071
035 ## - SYSTEM CONTROL NUMBER
System control number (CaONFJC)MIL120503
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)163578335
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .R863 2006
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ruskin-Brown, Ian.
245 10 - TITLE STATEMENT
Title Mastering marketing
Medium [electronic resource] :
Remainder of title a comprehensive introduction to the skills of developing and defending your company's revenue /
Statement of responsibility, etc. Ian Ruskin-Brown.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Thorogood,
Date of publication, distribution, etc. 2006.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 325 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note "The core skills of profitable marketing."
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ProQuest (Firm)
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=308995">https://ebookcentral.proquest.com/lib/bacm-ebooks/detail.action?docID=308995</a>
Public note Click to View

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