Advertising and promotion: an integrated marketing communications perspective
Belch, George E.
Advertising and promotion: an integrated marketing communications perspective Belch, George E. - 8th. - Boston McGraw-Hill Irwin 2009
9780071284400
659.1 / 4212
Advertising and promotion: an integrated marketing communications perspective Belch, George E. - 8th. - Boston McGraw-Hill Irwin 2009
9780071284400
659.1 / 4212