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Audience analysis

McQuail, Denis.

Audience analysis [electronic resource] / Denis McQuail. - Thousand Oaks, CA : Sage Publications, c1997. - x, 166 p. : ill.

Includes bibliographical references (p. 151-161) and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

ISBN:

LCCN:

Subjects--Topical Terms:
Mass media--Audiences.
Audiences.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: P96.A83 / M39 1997

Dewey Class. No.: 302.23

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