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Marketing library and information services. a global outlook / II :

Marketing library and information services. a global outlook / II : edited by Dinesh K. Gupta, Christie Koontz and Angels Massisimo. - 1 online resource (423 pages) : illustrations. - IFLA publications ; 159 .

Includes bibliographical references.

ISBN: 9783110281040

Subjects--Topical Terms:
Information services--Marketing.
Libraries--Marketing.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: Z716.3 / .M2927 2013

Dewey Class. No.: 021.7

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