Honesty sells how to make more money and increase business profits /

Gaffney, Steven, 1963-

Honesty sells how to make more money and increase business profits / [electronic resource] : Steven Gaffney and Colleen Francis. - Hoboken, N.J. : Wiley, c2009. - xviii, 206 p.

Includes index.

Top 10 sales hall of shame: when bad sales people go even worse -- Honesty: the best policy for closing sales and growing the business -- The startling truth about why honest sells -- Being honest with yourself -- The hidden costs of communication breakdowns -- Just the facts: how assumptions impact sales -- Be a life giver -- Getting the truth from everyone -- Referral selling: ensuring honest relationships from the start -- The start of your selling relationship: getting started with an honest foot forward -- Close more sales by acknowledging your clients -- The honest way to close more sales. more often. more quickly -- Overcoming objections and questions -- Turning a onetime client into a lifetime client -- Remember to practice honesty internally -- Some final thoughts.


Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.





GBA930230 bnb

Uk


Selling--Moral and ethical aspects.
Honesty.
Business ethics.


Electronic books.

HF5438.25 / .G34 2009

174/.4