Entrepreneurship : Theory, Process, Practice /

Donald F. Kuratko

Entrepreneurship : Theory, Process, Practice / Donald F. Kuratko - 11 - Singapore : CENGAGE, 2020. - xxviii, 478 pages : colour illustrations ; 28 cm

Part 1: The entrepreneurial mind-set in the twenty-first century. Entrepreneurship : evolutionary development --
revolutionary impact ; The entrepreneurial mind-set in individuals : cognition and ethics ; The entrepreneurial mind-set in organizations : corporate entrepreneurship ; Social entrepreneurship and the global environment for entrepreneurship --
Part 2: Initiating entrepreneurial ventures. Innovation : the creative pursuit of ideas ; Assessment of entrepreneurial opportunities ; Pathways to entrepreneurial ventures ; Sources of capital for entrepreneurs --
Part 3: Developing the entrepreneurial plan. Legal challenges for entrepreneurial ventures ; Marketing challenges for entrepreneurial ventures ; Financial preparation for entrepreneurial ventures ; Developing an effective business plan --
Part 4: Growth strategies for entrepreneurial ventures. Strategic entrepreneurial growth ; Valuation of entrepreneurial ventures ; Harvesting the entrepreneurial venture --
Glossary.

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