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Fashion marketing building the research agenda /

Doherty, Anne Marie.

Fashion marketing building the research agenda / [electronic resource] : Anne Marie Doherty. - Bradford, England : Emerald Group Publishing, c2004. - 196 p. - European Journal of Marketing. No. 7 ; Vol. 38 . - European journal of marketing ; v. 38, no. 7. .

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

ISBN:

Subjects--Topical Terms:
Fashion merchandising.
Retail trade.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HD9940 / .D64 2004

Dewey Class. No.: 687.068/8

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