Normal view MARC view ISBD view

Integrated marketing communication : creating spaces for engagement /

Integrated marketing communication : creating spaces for engagement / edited by Jeanne M. Persuit and Christina L. McDowell Marinchak. - 1 online resource (199 pages). - Integrated Marketing Communication .

Includes index.

ISBN: 9781498540032 (e-book)

Subjects--Topical Terms:
Customer relations.
Communication in marketing.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5415.123 / .I584 2016

Dewey Class. No.: 658.8001/4

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)