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Hey, Whipple, squeeze this : the classic guide to creating great ads /

Sullivan, Luke ,

Hey, Whipple, squeeze this : the classic guide to creating great ads / Luke Sullivan and Edward Boches. - Fifth edition. - 1 online resource (451 pages) : illustrations, photographs

Includes bibliographical references and index.

ISBN: 9781119164029

Subjects--Topical Terms:
Advertising copy.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5825 / .S88 2016

Dewey Class. No.: 659.13/2

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