Service design for business : a practical guide to optimizing the customer experience /

Reason, Ben, 1972-

Service design for business : a practical guide to optimizing the customer experience / Ben Reason, Lavrans Lvlie, Melvin Brand Flu ; cover design, Wendy Lai ; illustrations, Melissa Gates ; editor, Wendy Van Leeuvan. - 1 online resource (161 pages) : illustrations (some color)

Includes index.

9781118988947


Customer services.
Customer relations.


Electronic books.

HF5415.5 / .R435 2016

658.8/12