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Mindmapping China : language, discourse and advertising in China /

Boden, Jeanne.

Mindmapping China : language, discourse and advertising in China / Jeanne Boden ; cover design, David Hyde ; cover photograph, Jeanne Boden ; book design, David Hyde ; photography, Jeanne Boden. - 1 online resource (228 pages) : illustrations, photographs

Includes bibliographical references and index.

ISBN:

Subjects--Topical Terms:
Language and culture--China.
Chinese language--Social aspects.
Chinese language--Political aspects.
Intercultural communication.
Advertising--China.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: PL1035 / .B634 2010

Dewey Class. No.: 495.1

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