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'Ad'apting to markets : repackaging commecials in Indian languages /

Sunitha Srinivas, C.,

'Ad'apting to markets : repackaging commecials in Indian languages / Sunitha Srinivas C. - 1 online resource (229 pages)

Includes bibliographical references and index.

ISBN: 9789351502418

Subjects--Topical Terms:
Advertising--India.
Advertising--Language.
Psycholinguistics.
Sales promotion.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5813.I4 / .S865 2015

Dewey Class. No.: 659.10954

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