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Does marketing need reform? fresh perspectives on the future /

Does marketing need reform? fresh perspectives on the future / [electronic resource] : Jagdish N. Sheth, Rajendra S. Sisodia, editors. - Armonk, N.Y. : M.E. Sharpe, c2006. - vii, 352 p. : ill.

Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

ISBN:

LCCN:

Nat. Bib. No.: GBA598638 bnb

Nat. Bib. Agency Control No.: Uk

Subjects--Topical Terms:
Marketing.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5415 / .D623 2006

Dewey Class. No.: 658.8

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