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Strategic management : a competitive advantage approach, concepts and case /

David, R. Fred

Strategic management : a competitive advantage approach, concepts and case / Fred R. David and Forest R. David - 16th ed. - Boston : Pearson. 2017 - 680 pages : ill; 28 cm.

Includes bibliographical references and index

ISBN: 9781292148496

Subjects--Topical Terms:
Strategic planning.
Strategic planning --Case studies.

LC Class. No.: HD30.28 / D385 2017

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